Chapters: Frazer Parfum
“I have a drive and an incessant questioning to experiment, to invent.” – Tammy Frazer.
Frazer Parfum is the brainchild of Tammy Frazer, granddaughter of Graham Wulff. Through her international travels, she has sourced not only organic and natural ingredients for her perfumes, but also inspiration from the world’s most impressive cities and countries.
Frazer’s 2011 ready to wear collection is called ‘Chapters’, and is split into nine distinct movements. Sydney in summer is represented by lemon and orange neroli with warm undertones of coffee; Switzerland in winter is all cool stone and mossy hay with pine and citron. Each location boasts its own personality, and Frazer has made it her mission to imbue those places into each of her hand-blown glass flacons.
Every Frazer Parfum product, from the indulgent Bespoke perfumes to the earthy Pharmacopoeia shea butter, has been handmade by South African and African artisans to promote development of local fine art, culture, design and entrepreneurship.